> ## Documentation Index > Fetch the complete documentation index at: https://lindyai-docs-email-alerts-update.mintlify.site/llms.txt > Use this file to discover all available pages before exploring further. # Lead Enrichment > Turn raw names and emails into fully enriched, ready-to-sell prospects with LinkedIn profiles and company insights.
## Quick Overview Drop a lead's basic details into Google Sheets and let Lindy: * **Search** for contact details using People Data Labs * **Find** their LinkedIn profile URL through multiple sources * **Scrape** full LinkedIn profile data when found * **Research** company news, funding, and buying signals * **Update** your sheet with all enriched data automatically You can use the [lead enrichment template](https://chat.lindy.ai/home/?templateId=687575ad808fe9c345b054cb) to get started. ## Setting Up Your Lead Enrichment Flow ### Step 1: Configure Your Spreadsheet Trigger New row trigger setup 1. Select `Google Sheets – New Row Added` as your trigger 2. Connect your spreadsheet with columns for: * Full Name (required) * Company * Role * Email * LinkedIn URL * Background * Company News 3. Paste your spreadsheet link in the trigger settings **Google Sheets integrations always interpret first row as headers.** ### Step 2: Search with People Data Labs People Data Labs search Use `People Data Labs – Search for People` action: Recommend limiting results to `2` as each person queried consumes credits. ### Step 3: Double Down on LinkedIn Search Search the internet for LinkedIn Add `Search the Internet` as a backup method: ``` site:linkedin.com/in [Full Name] [Company Name] ``` This ensures you catch LinkedIn profiles that People Data Labs might miss. ### Step 4: Check If LinkedIn Was Found LinkedIn found condition Add a `Condition` step: * **LinkedIn found**: If we have a LinkedIn URL from either search * **LinkedIn not found**: If both searches came up empty This branches your flow based on whether you can scrape LinkedIn data. ### Step 5: Scrape LinkedIn Profile (If Found) LinkedIn profile scraping If LinkedIn was found, use `LinkedIn – Get Profile by URL`: * Input: The LinkedIn URL from previous steps * Extracts: Full work history, skills, education, bio * Wait for "After results available" before proceeding ### Step 6: Research with Perplexity Perplexity company research Use `Search Perplexity` for company intelligence: ``` Tell me about [Full Name] at [Company Name] and any recent company news, funding, or major initiatives in the last 6 months. ``` ### Step 7: Update Your Spreadsheet Update spreadsheet row Use `Google Sheets – Update Row`: * Match on the row from `New Row Added` trigger * Update all enriched fields: * Full Name (required) * Company * Role * Email * LinkedIn URL * Background * Company News ## Advanced Features | Feature | What it does | | ------------------- | ---------------------------------------------------- | | Bulk Processing | Process group of leads by importing CSV | | Duplicate Detection | Check if lead already exists before enriching | | Lead Scoring | Calculate score based on seniority and company fit | | CRM Sync | Push enriched data directly to HubSpot or Salesforce | | Alert on Hot Leads | Slack notification for high-value prospects |

Watch the bulk CSV upload feature in action above

## Best Practices Create all output columns in your sheet before starting — your agent needs them to exist. People Data Labs works best with email addresses for accurate matching. Both People Data Labs and LinkedIn scraping have usage limits — process in batches. Set up a monthly re-enrichment for key accounts to catch job changes. ## Next Steps Use enriched data for personalized outreach Negotiate deals with enriched prospect intel Build intelligent lead research workflows Store enriched data for future use